Reputation Intelligence Center
We track Google review performance for 200+ senior living brands and 7,000+ communities, updated monthly.
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Brand SLR Score™
Industry Rank
Communities Analyzed
View communitiesTop Scoring Communities
View communitiesRecent Negative Trend
View communitiesAll brands we track, grouped by SLR Score band. The marker is your brand.
Number of communities in each performance band. Click a band to see the communities.
How your communities distribute across each factor. Green is the strongest tier. Click any row to see which communities are in it.
Overall Google star rating per community.
Time since each community's most recent positive review.
Volume of positive reviews in the recent period.
Negative reviews among each community's last three.
The ten newest reviews across all communities.
Open any community for its own SLR Score and review detail.
The SLR Score™ is a simple, standardized way to measure a community's Google review performance on a 0 to 100 scale. It combines four review factors using a proprietary weighted formula. At the brand level it shows how an operator compares across the industry. At the community level it gives prospective families an at-a-glance view of each location.
The community's overall Google rating. 4.5 stars and above is strong, 4.0 to 4.4 is caution, below 4.0 needs attention.
Example: a community at 4.2 stars is in the caution range for this factor, even if families are generally happy.
How long since the community's most recent positive review. Within 3 months is strong, 4 to 12 months is caution, more than 12 months needs attention.
Example: if a location has not had a positive review in 4 to 12 months, this factor lands in the caution range and pulls the score down.
How many positive reviews the community has received in the recent period. 7 or more is strong, 3 to 6 is caution, fewer than 3 needs attention.
Example: two glowing reviews in a year is not enough volume. That community is in the needs-attention range for frequency.
How many of the community's last three reviews were negative. None is strong, one is caution, two or more needs attention.
Example: a community with a 4.6 star average whose last three reviews include two 1-star ratings is trending the wrong way, and the score reflects it.
Green, yellow and red follow the same thresholds everywhere on the page, so a red cell in a community list means the same thing as a red band in a chart. Click any tile, band or factor row to see which communities are in it.
| Community | SLR Score | Rank in Brand | Star Rating | Last Positive Review | Positive Reviews | Recent Trend |
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