Managing multiple senior living communities is no small task. Each community has its own team and online presence, and staying on top of Google reviews, trends, and key performance indicators (KPIs) can be overwhelming. That’s where the Senior Living Reputation Intelligence Center comes in, It's a comprehensive tool designed to give operators and brands a clear, at-a-glance view of their online reputation across all locations.
A core feature of the dashboard is the SLR Score™, our standardized metric for measuring a community’s review performance. If you’d like a deeper dive into the SLR Score™ itself, including how it’s calculated and why it matters, check out our previous post here.
The dashboard provides a high-level view of the top 200+ senior living brands, allowing leadership to see how their organization compares across the industry and communities to see how they look in the eyes of prospects. With intuitive charts and summary metrics, operators can quickly understand overall brand health, identify trends, and spot opportunities for improvement.
This dashboard breaks down critical Google review KPIs, including:
Having these metrics in one place allows operators to see which communities are thriving, which metrics are driving performance, and which areas need attention. For example, a high star rating paired with few recent reviews may indicate the need to encourage more current residents and families to share feedback.
Families rely heavily on recent reviews when evaluating senior living options. The dashboard provides a quick view of a brand’s most recent reviews, allowing leadership to see sentiment trends at a glance. This snapshot makes it easy to identify positive momentum or emerging concerns, giving operators the insight needed to act quickly and maintain a strong online reputation.
One of the dashboard’s most valuable features is the ability to drill down to individual communities.
Operators can view:
This level of detail helps community managers celebrate successes, address concerns, and ensure that each location is maintaining the standards families expect.
The Senior Living Brand Dashboard isn’t just a reporting tool, it’s a decision-making engine. By combining the SLR Score™ with detailed KPI data and recent review insights, leadership can:
With this tool, operators can be proactive rather than reactive, ensuring their brand reputation reflects the high-quality care happening inside every community.
In today’s market, online reputation drives occupancy, lead conversion, and family trust. By centralizing key metrics the dashboard gives senior living operators clarity and confidence. It allows brands to monitor performance across locations and take strategic action to strengthen their reputation.
The Senior Living Reputation Intelligence Center provides a multi-dimensional picture of your communities’ online reputation. From at-a-glance brand insights to deep dives on individual locations, it combines key Google review metrics to give leadership the tools they need to act strategically and proactively.
With this dashboard, senior living operators can transform complex review data into actionable insights—ensuring every community puts its best foot forward for prospective families.
